How Jio-BoFA deal signals growing push to tap underserved MSME sector
Analysts say the opportunity is not about a broad NBFC boom, but about lenders that can build a strong position in borrower segments that traditional banks still largely underserve. India’s underserved MSME borrowers in Tier-II to Tier-IV cities could emerge as one of the most attractive pockets of the retail lending market post Jio-BoFA deal,…









